Of Interest

A continued strong market forecast with some choppy waves is expected in 2022. The National Multi-family Housing Council held their annual event in Orlando, Florida in January and concluded that the market will likely remain strong while preparing for challenges like labor shortages, increased interest rates, and changes in resident preferences.

The most important ingredient to her success? Enthusiasm. Month over month our Instagram gains impressions. Marcia makes videos of the properties, the residents, and the maintenance crew, posting every day. Contests like best Christmas door decorations or cutest pet punctuate her daily posts, along with how-to videos like how to change your filter and good-to-know...

Renting during coronavirus has changed the market significantly. The pandemic has boosted rental prices in virtually every market, but it’s done something else, as well. Yes, the prices are due to supply and demand and exodus from urban centers. However, the report in the story notes that month-to-month leasing is increasingly popular over amenities and...

Strategies for reaching tech-savvy, sophisticated Gen Z renters. Gen Z is tech-savvy, diverse and well educated. A survey by the National Apartment Association found that 94 percent of Gen Z said that internet connection inside the apartment is a significant factor in choosing where to live. You could say that Generation Z is addicted to...